New Horizons for Social Entrepreneurs: The "Business Creation for Social Entrepreneurs" Course
The "Business Creation for Social Entrepreneurs" course, organized by the ZHAW School of Management and Law in partnership with the Innosuisse Start-up Training program, is a significant milestone for those aiming to create socially-oriented businesses. From November 5 to December 10, 2024, participants gained unique knowledge and practical skills to effectively tackle societal challenges through innovative solutions.
The course curriculum is designed around key topics covering all aspects of building a social enterprise:
- Social Business Model: Strategies for establishing businesses focused on addressing social issues.
- Impact Measurement: Learning methods to assess effectiveness and long-term impact.
- Product Development: Processes for creating products and bringing them to market.
- Sales and Marketing: Developing strategies to attract customers and effectively communicate product value.
- Financial Forecasting: Planning sustainable financial models for project development.
- Team Development: Building and managing teams aligned with the business mission.
- Legal Foundations: Understanding the key legal requirements for entrepreneurs.
- Pitching: Effectively presenting ideas to investors and partners.
The course emphasizes practical training, enabling participants to immediately apply their knowledge to developing their own projects. Highly qualified instructors, such as Dr. Richard Bläse, guide students in crafting innovative solutions and adapting to the realities of today’s market.
"Business Creation for Social Entrepreneurs" serves as a powerful resource for entrepreneurs striving to create sustainable initiatives that benefit both society and business. This program opens new horizons for those ready to bring their ideas to a global level.
